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Case Study

Little Yellow Books

Book design • Illustration • Marketing • Web Design

The ‘little yellow books’ distill over 30 years of organisational psychology into a ‘one and done’ book – leaving the reader equipped to lead with confidence in a single book.

The client wanted something that would stand out from the standard business book, be exciting, distinctive and unusual, with plenty of character.

The books involved hundreds of custom illustrations and stylised business images to create an edgy and distinctive style.

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Plastic Treaty Futures

CASE STUDY

Plastic Treaty Futures

Sustainability Report Design • Graphic Design • Marketing • Web Design • Video production

BRIEF
The client wanted to produce a technical sustainability report with a more evocative visual design than usual.

REPORT
The sustainability science community lives on PDFs, so this was created as a alternative option for readers who preferred that delivery method.

VIDEO
A minute spot was created to highlight the key findings of the report in an impactful way, requiring low effort from the viewer on social media.

CAROUSEL
The client identified that carousels gained most traction on LinkedIn, so a simple 7 slide carousel was created.

MICROSITE
Creating a custom micro-site allowed expressive transition images between the report text, helping to articulate the real world issues behind mismanaged plastic waste. It also allowed the complex charts to be split into interactive bite-size chunks to help digestibility.

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Swae

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soon

Yep- you caught us out- we’re busy on important client work right now so prioritised that rather than this case study. We’d be happy to show you everything about the little yellow books on a call…